Six Ways to Strengthen Your Business in This Recession

business agility amidst economic uncertaintyThis recession is different for a variety of reasons. It’s already the deepest recession since the 1980’s and it will probably be the deepest since the 1930’s. Charts like these are enough to make anyone feel like we’re collectively driving off an economic cliff.

But this time it’s different for other reasons too, and I think they’re the reasons why small and mid-size companies are far better equipped to deal with the challenges we’re facing than ever before.

The web as a platform for business applications has become ubiquitous. It has enabled companies to cut costs and increase productivity with tools like hosted business applications and collaboration tools. Much of the underlying “plumbing” of the web, such as open source server platforms and next-generation cloud platforms, are more accessible and offer an attractive option for managers looking to slash budgets.

Here are some of the strategies we’ve been advising our clients to consider:

Reduce software licensing costs by switching to open source platforms including Linux-based servers and database systems like MySQL and PostGREsql, or cut costs while improving scalability with cloud hosting solutions like Amazon Web Services, Mosso, and 10gen. If deployed well, cloud platforms can deliver a better value than [...]

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